Emmessar Biotech & Nutrition, Ltd.

The Ayurceutical products just now being launched onto the market include Vibrant Skin. There are many more.

Click HERE to watch a PowerPointPresentation of the products and philosophy of our research and manufacturing facility in Mumbai, India. The powerpoint will open in a separate window and you can use the usual Power Point admustments for size of the screen.

The full text of this presentation is below.

Top

Karl

Emmessar’s Products – Underlying Philosophy

Why is there a Health Problem..?

Where there is Life, there exists a possibility of Health problem.
Where there is no Life, there is no possibility of Health problem.

To understand all components of “Health” and the related problems, the essential pre-requisite is to understand all components of “Life” itself, which is the senior causation.

Veda – the most ancient scripture ever known to mankind identified a “Man” to be constituted by – Athman (Sprit); Buddhi (Intellect); Manas (Emotion normally referred to as Mind); Shareeram (Body).

The true identity of Man is the Athman / Sprit – which owns and controls the “Body” through the “Intellect” and “Mind”. Athman (Spirit) is eternal in its existence. Only the Shareera (Body) dies.

Ayurveda – the most ancient Healthcare Science ever known to Man, which is a part of Veda, recognizes the Athman to be the primary cause of Happiness & Sorrow, as also, Health & Sickness.

The Sickness first starts at the level of the Athman, percolates down to Intellect, then to the Mind and finally manifests in the Body in different ways as symptoms of Disease & Sickness.

MSR Ayyangar's re search & investigation for definition of “ Life ” threw up several view points as follows.

Life – 1

Practical / Intellectual View

Life is the interaction of an individual with his internal and external environment --- consisting of both animate and inanimate objects.

Life – 2

Indian Philosophical View

Life is the process of accumulating and exhausting ones own Karma, where Karma constitutes --- thought, thoughtlessness, action and inaction.

Life – 3

Cosmic View

Life is the process of consuming material, and releasing back, partly as material and partly as energy into the space through time.

Life – 4

Supreme view of Indian Sages

A Game -- of using the liberty of thought and action, to overcome the real and imaginary obstacles, to fulfil the aims / aspirations of Self.

Life – 5

Spiritual View

Life is an entity (Atman) quantitatively incomparable and insignificant, but qualitatively similar or even identical to God (Paramatman) that eternally goes through the cycle of unmanifest- to - manifest- to - unmanifest and so on….

Life - 6

Abstract view

A “Matrix” containing …..

Considerations & Postulations….
Perceptions & Interpretations….
Observations & Derivations….
Determinations & Conclusions….

Life - 7

Biological view

The property or quality manifested in functions such as metabolism, growth, response to stimulation and reproduction, by which living organisms are distinguished from dead organisms or from inanimate matter.

Life - 8

Vedic View

Life is that which is born, with characteristics such as … It moves, It consumes “ Food”, It excretes waste, It grows, It reacts to stimulus, It procreates and / or multiplies, It struggles and fights to “ Live”, It ages, It decays and It dies.

As it is evident from the last definition of Life, availability of Food & Harmonious Nutrition is an important factor in keeping the Body Alive & Healthy. Availability of Food results in Life sprouting with a Body and later prolonging & sustaining.

For Life to prolong & sustain, the second most important determining factor is the “Desire to Live”. This means whether a living entity is experiencing Pain & Trauma – or – Pleasure & Happiness.

Pain & Trauma drive a Human towards Body Death.
Pleasure & Happiness drive a Human towards Maintenance of Healthy Body & Living.

This is true for all living organisms with physical bodies at all times.

If we can mitigate or remove Pain & Trauma -- Create conditions for Pleasure & Happiness -- it will help generate and propel the desire to Live and maintain a Healthy Body.

If we can reinforce the desire to live by providing essential Harmonious Nutrition for maintaining the Healthy Body -- the Living is then “Automatic & Stable”.

The above fundamental law of “Desire to Live” is 100% valid not only in macrocosm of Plant & Animal kingdom, but also in microcosm of individual “ Cell Life”.

If the individual cells live & thrive -- then the whole body will live and be healthy.

Promoting & enhancing “Cell Life” is the core technology behind all the products of Emmessar.

Sustained R&D in the frontier fields of “Apoptosis” and “Anabiology” in collaboration with the American Partners M/s. Vibrant Life, California, resulted in “Emmessar” mastering the technology of processing edible nutrients into miracle medicines.

Apoptosis

For every cell, there is a time to live & a time to die. There are 2 ways in which cells die.

They are killed by injurious agents (or)
They are induced to commit suicide.

This latent natural phenomenon of programmed cellular death is called “Apoptosis”.

Anabiology

This word was created newly by Karl Loren, derived from the root word “Anabiosis”. Anabiosis is restoring life to a state of health from a death like condition (or) simple “Resuscitation”. See Karl's web site devoted to this subject HERE in a Pop-Up Window.

Example: Suspended animation in organisms during periods of extreme drought from which they revive when moisture returns.

The core philosophy that governs Emmessar’s products is - “Nutrition as a Cure” .

The core technology is –beneficially influencing & controlling “Apoptosis & Anabiology”.

The same ingredients are found in many products of other companies. What is so Special in Emmessar’s products..?

Others call it…”Formulation”. We call it a “Matrix” only for this reason. Emmessar’s Hi-Tech processing ensures 4-Vital Functions in Biology;

Bio-Availability;

Bio-Acceptability;
Bio-Interactivity;
Bio-Correctivity.

Evolution of CalmCream

Why is it named CalmCream..?

Because it has a ‘Calming’ effect on the angry & agitated skin as experienced by the users.

The route to health

The important need for Health is “Harmonious Nutrition.”
To understand the connection between Nutrition & Health, we need to understand Food, of which Nutrition is the essential part.
To understand Food, we need to understand Life, which depends primarily on consumption of Food to maintain a functioning body.

Life - 8

Vedic View

Life is that which is born, with characteristics such as … It moves, It consumes “Food”, It excretes waste, It grows, It reacts to stimulus, It procreates and / or multiplies, It struggles and fights to “Live”, It ages, It decays and It dies.

Crucial to Living - FOOD!!!

What is food..?

Everything that is edible is Food.

What does the edible do when consumed..?

It acts in 3 planes.

As a Nourishment.
As a Medicine
As a Poison / Toxin.

The way it will act will depend upon the Form in which it is consumed and the Quantity.

The 3 Planes of action

It acts as a “Nourishment” and a “Taste-Modifier” in our normal food.
It acts as an “Elixir” in the treatment of Dehydration.
It acts as a “Poison” in Hypertension.

In all the above three cases, it is the same Sodium Chloride (Common Salt).

Food & Nutrition

The simplest way to differentiate between Food & Nutrition is …Everything we eat is “Food”, but only that which is absorbed and utilized to maintain a healthy body is “Nutrition”.

By this definition, “Water” is a Nutrition.

This is the reason why moisturizers are in great demand in Skin-Care.

What is a disease and what causes it..?

Disease is a condition that creates “Dis … Ease”.

A condition in which body and mind have their vibrancy and vitality reduced , either partially or totally, due to the lowered Desire to Live, or, “Living Ability”.

The Disease has 3 components viz.

Pre-Disposition à Vulnerability & Susceptibility.
Precipitation à Acute condition & Manifestation.
Perpetuation à Chronicity.

Can Bacteria cause diseases?

It is very interesting to note, that this may not be the case always.

Very often, the disease precedes the presence of bacteria.

The bacteria come in (as a result of the disease) to perform the work of nature’s scavengers to restore the body back to its original state of health.

Adverse Side Effects of Drugs

Adverse reactions to medical drugs are believed responsible for more than 100,000 deaths and 1.5 million hospitalizations in the US each year, according to reports in the Journal of the American Medical Association and other leading medical publications. Fatal drug reactions are, in fact, among the leading causes of death.

Danger from Cortico-steroids.

Cortico-steroids produce a damaged and thinned skin (often reducing skin thickness by 50%), and inhibit skin repair. The use of cortico-steroids promotes diabetic conditions, results in thymus involution, immune suppression, the spread of cancers, bone damage, and cataracts. It is estimated that 5,000 hip replacements yearly in Canada are due to overuse of cortico-steroids.

Enduring Health

The only route to enduring Health, is to address the Pre-Disposition ( Susceptibility & Vulnerability ), which is the “Cause” and remove it through -- “ Right Way of Living” duly supported by Harmonious Nutrition.

Dealing only with acute conditions purely symptomatically is a mirage that will lead the Patient to frustration and despair.

Calm Cream is designed and formulated to address the “Susceptibility & Vulnerability”.

Calm Cream

Calm Cream is a hi-tech skin cream developed and manufactured by Emmessar Biotech & Nutrition Ltd, Mumbai in technical collaboration with Vibrant Life, California, USA. This cream, manufactured through fusion of Western Cosmetic Science & Eastern Ayurvedic wisdom, attacks and removes the pre-disposition by using “Harmonious Nutrients” as deterrent weapons.

The Matrix / Complex of Nutrients in Calm Cream.

The ingredients and their Medicinal Properties. (Reference : Bhavaprakasa)

Haridra (Turmeric / Curcuma Longa Linn) – Heals ulcers, relieves itching, cures eczema and improves complexion.

Manjishta (Rubia Cardifolia Linn) - Cures Leprosy, Herpes, wounds, dis-colouration of skin, freckles and other skin diseases.

Rakta chandan (Red Sandal / Pterocarpus Santalinus Linn) – Heals Poisonous insect bites, ulcers, boils & abscesses caused by heat. Has a cooling effect on the skin.

Kumari (Aloe Vera) – A Rejuvinating Nutrient for skin. Cures Vesicles & Blisters from all causes and other skin diseases.

Sesame Oil – Lipoprotein Nourishment for skin and an excellent emollient, penetrates into narrowest channels, improves lustre and colour.

Almond Oil – Lipoprotein Nourishment for skin, Retains Moisture and Prevents drying of skin.

Coconut Oil – Lipoprotein Nourishment for skin, Retains Moisture and Prevents drying of skin.

Why Nutrition for Cure?

Drugs do not cure. They only relieve, control or change a perceived condition.

Only Desire to Live helps Cure the Body.

Harmonious Nutrition supports the Desire to Live by enhancing the immunity and helps body restore itself to normalcy. This achieved by reinforcing the “Living Capacity” of the individual cells of the body.

Benefits:

Calm Cream promotes healing & curing with “no side-effects” because the active ingredients in it are individually edible.

Calm Cream accomplishes cure by supporting enhancement of “auto-immunity”, and thus causing accelerated “auto-healing”.

Uniqueness

All the modern drugs are inherently “Self limiting” in their spectrum of action with regard to their usability.

Calm Cream eminently overcomes this limitation and works in a very wide spectrum of Skin conditions as it is a Nutrition working as a Medicine.

Clinical Trials:

Clinical Trials have been conducted on Calm Cream in ;

Podar Ayurvedic Hospital, Mumbai, India
LTM Medical College & LTM General Hospital ( Sion Hospital), Mumbai, India.
Grant Medical College & Sir J.J. Group of Hospital, Mumbai, India.

The results obtained during the Clinical Trials have proven high efficacy of Calm Cream in the following conditions:

Psoriasis
Eczema
Pruritus
Pressure Sores
Diabetic Ulcers
Non Healing Ulcers

Application

Highly effective in :

Psoriasis, Eczema, Non healing ulcers, Scabies, Herpes, Boils & Carbuncles, Poisonous Insect bites, Itchy-dry-scaly-skin eruptions, Allergic skin troubles, Burns, Wounds, Cuts and several other conditions.

Evolution of Magi Cream

What is Magi Cream ..?

Magi Cream is a Skin “Repair” Cream.

Is Skin Repair different from Skin Cure..?

Yes… Skin Cure means dealing with the disease for healing it.

Skin Repair is removing the traces of damage like Scar & Blemish left behind by the disease while healing -- and restoring normal healthy appearance.

Is Magi Cream a Cosmetic..?

Magi Cream acts like a nature’s plastic surgeon (like a modern reconstructive surgeon) but without the actual painful physical surgery using anesthesia.

It performs the surgery by promoting regeneration of Cells in the affected area thereby repairing the damage permanently.

What is a Cosmetic..?

A “Cosmetic” temporarily camouflages (hides it like a make-up) a defect on the Skin, improving only the outward appearance temporarily -- but without changing anything in its basic character and the underlying problem.

So, Magi Cream is not a Cosmetic..?

Magi Cream is much more than a cosmetic, as it effects a basic change in the Skin by repairing it permanently and beautifying it.

Magi Cream reduces the need for other cosmetics to some extent by enhancing the natural beauty of the Skin.

Why is it named Magi Cream ..?

Because it works like “Magic”.

Is MagiCream also made in collaboration with Vibrant Life, USA..?

Yes… Very much so…. The manufacturing process involves American Technology.

What is the matrix..?

Almond Oil
Coconut Oil
Vitamin – A
Vitamin – D
Vitamin – E
Glycerine
Aloe Vera Extract

The same ingredients are found in many creams. What is Special..?

Others call it… formula composition. We call it a matrix only for this purpose. Magi Cream processing ensures 4 vital functions;

Bio-availability;
Bio-acceptability;
Bio-interactivity;
Bio-correctivity.

Where can Magi Cream be used..?

Rectifying skin defects & de-colourations anywhere on the body .

As a protective sunscreen .
For cracks in palms & fingers .
For minimizing or protecting against formation of pregnancy stretch marks .
For repairing scars & keloids from injuries & surgeries etc.
As a u seful tool in post operative care & fast recovery in plastic surgery (surface reconstructive surgery).
As a pure Beauty Cream for improving & developing appearance of healthy skin – viz. shining, reflective, luxurious , smooth & silky skin .

Any Side-effects for Magi Cream ..?

Absolutely None.

What is the difference between Calm Cream & Magi Cream .?

Calm Cream “heals & cures”.

Magi Cream “repairs” to finish that work by restoring normal appearance.

Can Magi Cream be used in place of other cosmetics..? If so what is the effect..?

Yes.. Many are using Magi Cream in place of cosmetics and are very happy -- particularly -- after suffering the damage from the toxicity of chemical cosmetics.

Does it mean that Calm Cream & Magi Cream together provides a complete solution to Skin-Cure & Skin-Care..?

Yes.. Almost..!!!

Muscles

What is a Muscle..?

It is a specialized tissue that generates “Force”.

What are the characteristics of a Muscle..?

a) Excitability

Ability to receive & respond to stimuli (signals) from the Brain.

b) Contractility

Ability to generate force to shorten & thicken to do work.

c) Extensibility

Ability to be stretched.

d) Elasticity

Ability to regain shape.

How much of a muscle a human has..?

About 40% - 50% of body weight.

What are the functions of Muscles..?

a) Motion

Movement anywhere in the body including the most vital movements like…

Heart pumping blood.
Lungs breathing air.
Stomach & Intestine digesting food.
Body movements including Hands, Legs, Fingers, Neck etc.

b) Posture Maintenance

By contraction of Skeletal Muscles.

c) Heat Production

Upto 85% of the Body’s heat is produced in the muscles to maintain normal body temperature.

What are the problems faced by Muscles..?

Pain & Soreness.
Stress from over exertion.
Injuries – External & Internal.
Fatigue from sustained work.
Cramps & Sprains.
Loss of flexibility.
Reduced functionability.
Weakness.

What is the solution to these problems of Muscles..?

Supportt – Joint

What is Supportt – Joint..?

It is a product manufactured by combining a Vital Micro Nutrient and Herbal extracts in technical collaboration with Vibrant Life, California, USA.

What is that Micro Nutrient..?

MSM – Methyl Sulfonyl Methane

A Nutrient that is found in all Grains, Vegetables & Fruits… but lost in cooking & processing.

Why MSM is needed in the Body..?

It is an essential Nutrient for all types of Muscle tissues. MSM supplies the Organic Sulphur which is essential for imparting Elasticity, Tenacity, Tear-Resistance & Endurance to Muscle tissues.

How does MSM solve problems of the body..?

Facilitates enhanced blood circulation.
Boosts vitamin, mineral, amino acid, & antioxidant utilization.
Helps ease muscle cramps and back pain.
Detoxifies and energizes the body.
Aids carbohydrate absorption & utilization.
Helps keep hair, skin and nails healthy and beautiful.
Provides better absorption of nutrients from food.
Helps in chronic fatigue.
Helps the body heal itself.
Helps in making & keeping muscles flexible.

What do the other Herbs in Supportt – Joint do..?

1. Ashvagandha ( Withania Somnifera / Indian Ginseng)

Enhances the general vitality in the body. Strengthens tendons, ligaments & muscle tissues.

2. Ginger ( Zinigber Officinale / Adrak)

Helps in digestion and reduces gas. Strengthens tendons & muscle tissues.

3. Garlic ( Allium Sativum / Lasuna)

Helps in digestion and reduces gas. Strengthens ligaments & muscle tissues.

4. Turmeric ( Curcuma Longa / Haridra)

Protects the stomach & intestinal walls. Strengthens muscles near the joints. Nourishes muscle tissues. Prevents and controls inflammation.

Who can take Supportt – Joint..?

Children who play a lot.
Sports men & women.
Body builders, Gymnasts & Athletes.
Middle aged men & women.
Old people and those suffering from
Rheumatism & Arthritis.

How long it should be taken..?

As long as it is needed or... always.

Any Side-effects..?

None

Bones:

What is a Bone..?

It is a complex living tissue in the Body that is physically hard & strong.

Where is it found in the Body..?

In the entire skeleton.

What are the functions of Bone..?

Support for the soft tissues providing Structure & Shape to the Body.
Protection of internal organs such as the Brain (Cranial Bones), Spinal Cord
(Vertebral Column), Heart & Lungs (Rib cage) and Reproductive Organs (Pelvic Bones).
Facilitation of all body movements through flexible joints interconnected with muscles through Tendons & Ligaments.
Storage of Minerals such as Calcium & Phosphorus.
Storage of Blood Cell producing tissues (Red marrow) for Hemopoiesis.
Storage of Energy Rich tissues (Yellow marrow)

What are the important minerals in the Bone..? Calcium

Sulphur
Phosphorus
Magnesium
Carbon

Do Bones grow big or small along with the rest of the body..?

Yes…. Just as Bones grow when the child grows. It grows thick or thin depending upon the Nutrition consumed throughout the life of a human on continuous basis.

What else does a Bone do apart from providing structural support..?

It provides the minerals it contains to the rest of the body whenever there is a need & demand within the Body. This is how the Bones shrink in length & thickness at times.

What does this depletion of Minerals do to the Bone & Teeth..?

Bones & Teeth become weak & brittle.

What will that further lead to..?

Deformities, defects, fracture of bones & Osteoporosis.
Dental cavities & Tooth decay.

What is Osteoporosis..?

Bones become Porous, Brittle, Weak and then easily break.

What is the solution for all the above problems of the Bones & Teeth..?

Supportt – Bones

What is Supportt – Bones..?

It is a synergetic Nutriet complex consisting of Methyl Sulfonyl Methane (MSM), Vitamin-C, Calcium & Magnesium manufactured in technical collaboration with Vibrant Life, California, USA.

What do the other nutrients in Supportt – Bones do..?

1. Vitamin - C

Essential Nutrient in many metabolic activities.
Helps healing from within.
Powerful antioxidant & free radical scavenger.
Supports immune function.
Enhances bone density in post-menopausal women thus helping in Osteoporosis.

2. Calcium

Essential Nutrient for strong Bones, Teeth, Hormonal balance and Numerous Metabolic Functions. Essential supplement for conditions of Osteoporosis & Tooth decay.

3. Magnesium

Essential Nutrient for proper nerve functions, production of several hormones. Helps absorption & retention of Calcium in the body.

Who can take Supportt – Bones..?

Growing & Teething children.
People with Bone & Tooth defects.
People recovering from fractures.
People under treatment for Osteoporosis & Dental cavities.
Ladies - during & post menopause.

How long it should be taken..?

As long as it is needed... Or, always.

Any Side-effects..?

None

Conclusion

We have addressed Health-care in three key areas – Skin, Muscles & Bones.

“ Calm Cream & Magi Cream” address the Skin problems.

“ Supportt- Joint” addresses the Muscle problems.

“ Supportt- Bones” addresses the Bone problems.

There is a cross combination ---

“ Calm Cream & Supportt - Joint” -- are based on Ayurvedic Herbs & Micro Nutrients.

“ Magi Cream & Supportt - Bones” --- are based on pure Nutraceuticals.

But the common factor in all the 4 products is --- The technology of making edible Nutrients & Herbs work as powerful medicines without side effects.

In other words we are talking of a harmless route to health – “Nutrition as a Cure” .

The extensive Research involved in the development of the above products resulted in the birth of a new Science called “Ayurceuticals™."

These pages are Copyright © 2006 by Karl Loren, All Rights Reserved